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2019-01-21 08:30:00

TargetEveryone AB (publ): Publication of Information Memorandum and first trading day of TargetEveryone's convertible rights issue

The convertible rights issue period of TargetEveryone AB (TEONE) begins today. The convertible rights issue will add 17,265,911 SEK to the company before issuance costs when fully underwritten. The information memorandum and the application form are available at TargetEveryone's investor page ( Additionally, the memorandum is available at GCF's (, Sparebank1's ( and Aqurat's ( web pages.

Rationale for the convertible rights issue

During 2018, TargetEveryone has finalized the development and launched both a new online subscriptions service and SpectrumOne. The company has invested significant resources in the development of these platforms to establish a solid position in a fast-growing market. The next step is to do a full-scale commercialization of SpectrumOne and continue the development of the software to keep a position in front of a highly technological industry. The funding from the convertible rights issue will be invested in further development of SpectrumOne and financing of international expansion through increased sales and marketing activities.

The offering

Offering size                          17,265,911 SEK

Number of convertibles         5,312,588

Preferential rights                  One (1) share at the record day in the Company entitles ten (10) warrants, hundred and two (102) warrants is required to acquire one (1) convertible.

Price                                      3.25 SEK per convertible

Offering period                      January 21 to February 6, 2019

Interest rate                          10 percent per year. The interest is paid semi-annually in arrears.

Termination                           December 30, 2020

Conversion                           Conversion to shares will be possible from day 1-15 the last month every quarter (except the first quarter of 2019) until termination.

Guarantees                          10,100,000 SEK

Current number of shares    54,188,407

Markets                                NasdaqFirst North (Stockholm), Merkur Market (Oslo)

Financial advisors

Göteborg Corporate Finance and Sparebank1 are TargetEveryone's financial advisors in the convertible rights issue.

If questions regarding the convertible rights issue, please contact:

Göteborg Corporate Finance
Prästgårdsängen 21
412 71 Göteborg
+46 31 13 82 30

For more information regarding TargetEveryone, please contact:

Vegard Brattum 

+47 977 00 338

Certified Adviser: 
Mangold Fondkommission AB (556585-1267) 
Box 55 691 102 15 Stockholm 
Telefon: +46 8 503 015 50

About TargetEveryone

TargetEveryone is a global MARTECH company, enabling our clients to streamline their 1-1 digital marketing, content and experiences within one SasS online platform. The company's strategy is to approach both the enterprise segment and the SME-segment with two different platforms that are based on the same technology, but with different modules and interfaces. Our unique solution makes marketeers able to easily target exactly the customers they want, and communicate with them in the channels they prefer, to maximize ROI. Our clients can easily segment their customers based on CRM data, market data and transactional data. Further, they can use a campaign editor to quickly build campaigns, and distribute these through our multichannel distribution system either by Email, SMS or SMS landing pages. The enterprise customers are served with our new platform SpectrumOne, combining market analysis, customer segmentation and communication tools, while the SME-customers are provided an online subscription solution through Both solutions are based on big data to analyze and refine the customers behavior and demands. TargetEveryone's headquarter is in Oslo, with branch offices in Sweden, Holland, India and USA. TargetEveryone is listed on Nasdaq First North in Stockholm and Merkur Market in Oslo.

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